The Jamaica Broilers Group Limited officially launched The Best Dressed Chicken ‘Fun in the Son’ 2024 at the AC Hotel recently, marking a significant milestone of the group’s 65th anniversary. The gospel festival, which will be held on April 20 at the National Stadium, promises a hub for the family. The event will start at 10 a.m. with The Best Dressed Chicken Village featuring a food court, including some of Jamaica’s favourite food vendors and a youth area.
This year’s staging propels the brand to the forefront of the upcoming gospel festival with long-time partners Glory Music; a partnership that began from the event’s first staging in 2002 in Ocho Rios.
Jamaica Broilers Group President and CEO Christopher Levy spoke passionately about the true essence of the event and the purpose, “If I were to look at the return on investment of what we spend as an organisation versus souls, people who made lifelong decisions – the return on investment is amazing. It’s not about the numbers. It’s about the one. It’s about the one person that says, ‘I choose Jesus’. That’s the purpose, that’s the effort, that’s the energy, that’s the result.”
Having collaborated with Jamaica Child Evangelism Fellowship, the dedicated children’s area guarantees fun-filled activities, bouncy houses and treats, while the teens’ zone, developed with Youth Reaching Youth, will offer rides, digital games, and a vibrant gospel-centred programme.
The Best Dressed Chicken will also host its Work and Wellness Hub with their partners at Operation Mobilization, recruiting persons for missions on the Logos ship; the University of Technology will recruit persons for their teacher education programme; and the Jamaica Constabulary Force will be recruiting officers. The Ministry of Health and Wellness and Jamaica Medical Doctors’ Association are also on board to provide medical check-ups, as well as dental cleaning and denture fitting.
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The evening will wrap up with the much-anticipated gospel concert, from 4 p.m. to 10 p.m., hosted by Nadine Blair and Timmy Sky, and showcasing a line-up of both local and international artistes, including Kirk Franklin, TobyMac, Kevin Downswell, Jermaine Edwards, Carlene Davis, Petra Kaye and Prince Saj.
With its vibrant atmosphere and festive spirit, the event serves as a platform to connect with individuals, aiming to win souls for Christ and create a meaningful impact on each person’s spiritual journey.
Levy continued, “It’s a tremendous honour for Jamaica Broilers to be in this position to share this gift that we’ve been given with, folks”.
Glory Music’s Chief Vision Officer Tommy Cowan emphasised the winning of souls and transforming lives.
“To date, over 20,000 people have come to know the Lord at Fun in the Son. Today, we give thanks to the goodness of God over these 23 years for Fun in the Son. We give thanks for the partnership of Jamaica Broilers and ourselves, and that we’re going down the same path with the same vision,” he said.