Eddie Hearn denies “boxing is broken” after UFC president Dana White signed a deal with Saudi Arabian investors to create a new boxing league.
Details of this league are unclear, with White declaring in some interviews they will rebuild boxing from the ground up and have their own world titles, while in others saying the league would focus on young talent.
Hearn, one of the biggest boxing promoters in the world, took issue with White suggesting boxing is broken.
Eddie Hearn.
White will partner with Turki Alalshikh, chairman of Saudi Arabia’s general entertainment authority, who has spearheaded the Saudi investment in boxing in the last two years.
The new outfit will fall under the TKO banner, which owns the UFC and WWE. The UFC use a league system in MMA, signing fighters to long-term, exclusive deals and having their own promotional world title.
TKO is expected to take over the operation of some of Saudi’s major boxing events, including the mooted super-fight between Saul ‘Canelo’ Alvarez and Terence Crawford in September in Las Vegas.
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