KFC inks $14 million Reggae Girlz sponsorship

Kentucky Fried Chicken (KFC) Jamaica has renewed its partnership with the Reggae Girlz, inking a new two-year sponsorship for the women’s national team valued at a combined $14 million during the latter’s FIFA Women’s World Cup qualifying campaign. The partnership will see KFC invest $6 million in cash and $1 million in meals each year, extending a growing relationship between the fast-food giant and Jamaica’s women’s football.