Lady G bringing Jamaican culture to NY Festival

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Veteran dancehall artiste Lady G has been kept booked and busy with gigs that keep her in the spotlight while introducing her to a whole new generation of fans every time she touches the stage globally.

The Breeze Off artiste has an extensive fan base in the Tri-state area and therefore is a natural fit to perform at the upcoming Afro-Latino Festival in New York City to be held from July 22 to 26. The festival, which is now in its 12th edition, takes place across four venues, and is being held in support of the International day for Afro-Latino Americans, Afro-Caribbean and diaspora women. It features more than 15 artistes from the various Afro- Caribbean groups including Susana Baca, Agent DMZ and Luedji Luna. The festival ends with a huge free concert dubbed ‘Summer stage’ in Manhattan’s Central Park.

Though it is heavily geared towards a predominantly Spanish-speaking audience, this holds no barrier for the seasoned Lady G. Performing before large groups of persons for whom English is not their primary language is just another opportunity to introduce herself to a wider, more diverse group of people. The only thing that needs to be translated is a solid performance.

“They called and said that my services and skills are required, and that is all I needed to hear because you know once me touch the stage, it done ago shell down,” she said. “I was deemed the fit person to represent Jamaica, dancehall and our culture at the festival, so you can trust that I will bring my whole island vibe and authentic deejaying and show them that Jamaica will always be in the mix when it comes to music.”

This performance will be followed by the Jamaica Day Celebration on Saturday, August 1 at Eastside Park in Patterson, New Jersey, alongside Sister Nancy and Lila Iké. Overall, Lady G stays busy working on a number of projects.

“I just did a remix on the ‘Hill and Gully’ riddim. I know there are a lot of people on it already, but I love the riddim and I think the vibe that I bring fits the riddim. So I got it mixed in a more AI humourous version and did a song called Not in My House,” she said.

When it comes to working with others whose energy could possibly match hers, she has an affinity for Chronixx.

“I would love to work with Chronixx seeing the whole connection with his father and we all come from the same community in De la Vega [Spanish Town]. I really like his vibe and energy,” she said.

A recent project entitled Don’t Keep Me Waiting with producer Danger Zone also kicked off her summer, plus a new collaboration that is a reimagined single for Computer Paul that she did with Chris Howell called Stuck on You. All this work that she does leaves people in awe at her high level of performance, a factor she attributes to staying prepared and understanding the power of her craft.

“I do solid music that can sustain, and that has been sustaining my fans for all of these years. When me go pon stage, I have to sing certain songs, and I’m true to what I do. I keep it on a level where everyone can relate to it, and it is not derogatory. I just stay true to the real Lady G that people know from the 80s until now, and it’s been working for me, so me nah stop,” she said.

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