Legend JPL sponsorship ‘massive’ on all accounts

Andrew Mahfood, CEO of Wisynco, producer of Legend Beer, says the company’s sponsorship of the Jamaica Premier League (JPL) is aimed at helping Jamaica’s football talent reach the world stage, while supporting the competition’s long-term growth. Mahfood was speaking at the official launch of the organisation’s $300-million, five-year sponsorship agreement with the JPL, which is now the Legend Jamaica Premier League (LJPL), at the AC Marriott on Tuesday. He expressed excitement about the talent within the league and what players can achieve with the support being provided.