A new era for Honey Bun

Co-founder and CEO of Honey Bun Jamaica, Michelle Chong, says she is ready to hand over the reins to the new generation.

Speaking on Taking Stock with Kalilah Reynolds, Chong revealed that she has taken a step back from the day-to-day operations of the company and instead, acts in a support role for Deputy-CEO, Daniel Chong.

“I’m still very much available to the Deputy CEO and he manages most of the operations of the business and you know being a young Engineer he has a lot of talent that I grew up in business without,” Chong said.

“But my new role has been the founder of the Honey Bun Foundation and that’s where I’m really passionate about giving back and helping smaller businesses to develop their business models for growth,” she added.