The LAB bets on Apple TV’s arrival to fuel more local content, increasing avenues for profit

Limners and Bards Ltd, the advertising and production company known as The LAB, thinks that the arrival of Apple TV in Jamaica will increase demand for locally made content, which could spur more avenues for profit. The LAB has spent millions of dollars on producing local content in recent years. A push that has strained its cash flow; however, it expects to return to profitability next year.