JN Money launches ‘Holiday Hope’ initiative to support hurricane recovery

JN Money has launched a “Holiday Hope” initiative aimed at supporting Jamaican families and communities still rebuilding after the devastation caused by Hurricane Melissa, while helping to maintain critical family connections during the festive season.

Moving away from traditional holiday promotions, the initiative focuses on community support, recovery efforts and highlighting the role remittances play in providing relief at a time when many households remain under strain.

“As Jamaica rebuilds following Hurricane Melissa, transfers made during this holiday season carry even greater meaning,” said Horace Hines, general manager of JN Money Services. “They help put food on the table, pay essential bills, purchase medication and provide groceries for Christmas. For many families, these transfers can help restore a small but powerful glimmer of hope, while reflecting love and support from relatives abroad.”

Hines said the initiative builds on JN Money’s ongoing disaster relief efforts and aligns with the company’s broader mission of supporting national development and community resilience. He added that while the programme is centered on the holiday season, its impact is designed to extend beyond Christmas by empowering customers to play a role in long-term recovery.

“Now more than ever, staying connected is essential to supporting long-term recovery and helping Jamaica ‘build back better’,” Hines said, noting JN Money’s role as the only Caribbean-based remittance company. “JN Money has always been rooted in connecting families at home and across the diaspora. Our business was built out of care for our people, creating solutions that help them stay connected to their roots while supporting their everyday needs. ‘Holiday Hope’ reinforces this mission.”

As part of the initiative, JN Money will provide Christmas meals, care packages and essential supplies to students and teachers at Belmont Academy in Bluefields, Westmoreland, one of the institutions severely affected by Hurricane Melissa. The company’s team will also visit select agent locations in hard-hit parishes, where shoppers will be surprised with assistance covering the cost of groceries, food and hardware items.

“Our aim is to spread joy and warmth to everyone during the holiday season, including those who may be facing challenges and not feeling as merry right now,” Hines said. “This initiative, we hope, will help bring them some comfort at this time.”

Further support measures include free transactions for a select number of loyal customers sending remittances during the holiday period, bonuses for some recipients, and rate boosts along with weekly online discount days across all markets.

“This holiday season, we want to remind our customers that JN Money is right here with them,” Hines said. “We remain committed to serving with heart, whether it’s connecting families across borders or helping to bring hope to those who need it most.”