Larry Jackson’s Gamma Brings Defamation Lawsuit Over ‘Scamma’ Websites: ‘Reputational Warfare’

Gamma, the entertainment company behind the dancehall single “Shake It To The Max,” as well as recent projects from Mariah Carey and Kanye West, is fighting back in court against anonymous websites accusing the label of fraud and financial misconduct.

The company, founded by former Apple Music executive Larry Jackson, filed a defamation lawsuit Tuesday (May 26) targeting the unidentified creators of larryjacksonexposed.com and gammaexposed.com — two websites operating under the banner “Scamma Exposed.”

According to the lawsuit, the sites falsely accuse Gamma of misleading investors, fabricating fundraising claims and manipulating album sales numbers tied to major releases including Ye’s Bully and Mariah Carey’s Here for It All.

Gamma claims the websites are part of a larger online smear campaign designed to damage the company’s reputation and disrupt its business relationships throughout the music industry.

In the complaint, the company alleges anonymous individuals used coordinated bot activity across X and Reddit to spread what it describes as false narratives about the label and its executives.

“Gamma and its artists are being subjected to a new and insidious form of corporate interference and harassment,” the lawsuit states, adding that the attacks represent a modern form of “reputational warfare” amplified through social media and artificial intelligence tools.

Dj Akademiks posted on Wednesday that the person behind the website is possible the same person stalking him, Drake. streamer Adin Ross and Nicki Minaj, saying “They got the same sh*t in common.”

The filing also pushes back against allegations that Jackson lied about Gamma’s reported $1 billion fundraising efforts referenced in a 2023 Billboard cover story. Gamma denies all claims made by the websites and calls the accusations “categorically false.”

Attorney Jason Sunshine, representing the company, said Gamma is seeking to uncover the identities of the people responsible for the campaign and hold them legally accountable.

The company is pursuing damages for defamation, libel and unfair competition, while also requesting a court order to shut down the websites and block future defamatory posts.

The operators behind the “Scamma Exposed” websites have not publicly responded to the lawsuit.

Since launching Gamma in 2023, Jackson has positioned the company as a next-generation media platform with a growing roster that includes Ye, Sexyy Red and other major artists.